I developed a complete identity design for Vegan Delights for this project, emphasising a simple, contemporary style that embodies the principles of availability, freshness, and durability. Along with thoughtfully chosen packaging and print materials, my job involved creating a versatile logo, colour scheme, and brand images.
In order to bring the brand to life online, I also created a fully functional website that was responsive and simple to use while maintaining visual alignment with the core concept. Link to the website: https://hassa3063083.wixsite.com/vegan-delights
I created unique iconography, contemporary typography, branded product labels, and an organised layout system using sophisticated Adobe softwares, such as Photoshop, Illustrator, and InDesign. Together, these components produced a smooth transition between the digital and physical brand experiences.
